Identity Redesign

Dom TV Channel Identity Redesign is a comprehensive broadcast design project focused on redefining the visual identity of the Dom TV channel. The work features a modern motion graphics package that includes logo treatment, dynamic on‑air branding, animated transitions, and a cohesive design system tailored to enhance the channel’s presence on television. The redesign emphasizes clarity, visual energy, and thematic continuity across broadcast elements, using a vibrant color palette and fluid animation to create a fresh yet consistent look for the network. This project showcases advanced motion design techniques, broadcast graphics innovation, and strategic visual communication suited for a contemporary TV audience and multi‑platform presentation.

We teamed up with Dom TV Channel to design and produce a set of unique idents

to help launch Dom’s first identity update.

As well as these idents we were also tasked with creating a full set of motion guidelines

that allowed further collaborating artists, studios, and designers working across multiple mediums

to create their own unique idents, all housed within one diverse and unique TV package.